Getting found on Google

Three things do most of the work
a complete public page, an address and opening hours that are correct everywhere and a steady flow of Google reviews.

Your public page

Fill it in fully. A business name, a real description of what you do, your services with prices, photographs and your address. Half-finished pages rank badly because they answer fewer of the questions somebody is asking.

Consistency matters

Your name, address and phone number should match exactly across your Youzse page, your Google Business Profile, your social accounts and anywhere else you are listed. Search engines treat inconsistent details as a reason to trust all of them less.

Google Business Profile

Claim it if you have not. It is free, it is what shows in maps and it is the single highest-return hour of marketing available to a local business.

Reviews

Recent reviews carry more weight than old ones. A few a month beats forty in one week and then nothing.

Describe what people search for

Write your services the way customers say them rather than the way the trade says them. People search for what they want done, not for its technical name.

Common questions

Does having a Youzse page replace a website?

For many small businesses it is enough on its own, because it carries your services, prices, hours and booking in one place.

How long does it take to show up?

Weeks rather than days for a new page. Consistency and reviews compound over months.

Should I write blog posts?

Only if you will keep it up. An abandoned blog does less for you than a complete, accurate public page.